Hello! My name is Jenn! Branding captivated me immediately while I studied graphic design in college. Still to this day, the thrill branding brings, compels me to develop my skills in logo design, typography, photography, and illustration.
Some of my past projects include but are not limited to: University of Tennessee Athletics Department, KPMG, Constellation Brands, Feeding America, Aspen Dental, The Boston Consulting Group (BCG), Google Cloud, Paylocity, and Greater Chicago Food Depository to name a few.
Sterling Bay
Senior Graphic Designer
July 2021 - Present
Collaborate cross-functionally with Leasing, Asset Management, Investor Relations, Human Resources, and Acquisitions teams to create compelling marketing materials, including (but not limited to) presentations, graphics, signage, brochures, and logos.
Design and develop engaging digital assets such as custom GIFs, marketing eblasts, and interactive PDF brochures that align with brand identity and effectively promote properties.
Thrive in a fast-paced, results-driven environment, consistently delivering high-quality work under tight deadlines.
Successfully established and developed distinctive property brands (including 2430 N Halsted, 1665 N Throop, and 225 N Elizabeth) by creating comprehensive branding elements such as logos, brand colors, guidelines, and signage.
Achieved promotion to Senior Graphic Designer within one year of employment, reflecting strong performance and contributions to the team.
Spark - Partners by Design
Senior Graphic Designer
September 2018-
June 2021
Transformed brand identities into immersive environmental experiences that foster meaningful interactions and exceed client expectations.
Developed detailed elevations, renderings, and custom graphics using Adobe Creative Suite and Adobe Dimension to effectively communicate and implement design concepts.
Collaborated with interior designers, architects, vendors, fabricators, and general contractors to ensure project alignment with client specifications, project expectations, and timelines.
Partnered with the business development team to create impactful marketing materials, including project photography—captured by me—and targeted email campaigns.
Forcade Associates
Graphic Designer
August 2016-
September 2018
Conceptualized, designed, and developed both interior and exterior environmental graphics that align with brand guidelines, fostering user interaction and connection within the space.
Produced detailed renderings and complementary visuals with Adobe Creative Suite to clearly convey design concepts to clients.
Cultivated cross-functional collaboration by managing key project components, including time management, research, problem-solving, schematic design, design development, contract administration, product sampling, vendor coordination, and installation, all while adhering to tight deadlines.
Analyzed user engagement data across social media platforms and implemented strategies to enhance online presence and interaction.
The SCI Group – Experience Learning Program at the University of Tennessee
Graphic Design Intern
January 2016-
May 2016
Researched the client’s target audience, archetypes and disclosed their multiple rolls within the community.
Identified an appropriate design strategy (logo design, style guide, website design, and marketing materials) to help our client progress and prosper as a government based agency.
Designed graphic elements that emphasized the organization’s needs and wants in interest of their audience
University of Tennessee Athletics Department
Graphic Design Intern
January 2016-
May 2016
Designed and produced marketing materials, conforming to NCAA regulations, for football and basketball programs (Ex: Recruitment Boxes, Posters, Flyers, Locker Plates, Metal Name Tags, Season Passes, etc.)
Responsible for the manufacturing and assemblage of recruitment packages for the potential athletes.
Managed the design, fabrication and placement of interchangeable signage/posters within the athletic’s building.
Advanced in the Adobe Illustrator, InDesign, and Photoshop. Some experience with AfterEffects. I work very well with typography, illustration, photo editing, large scale printing, GIF animations and digital painting/photo-manipulation. Advancing 3D design skills in Adobe Dimension. Very quick, visual learner.
Bachelor of Fine Arts, Knoxville, TN
University of Tennessee, May 2016.
Ewing Gallery Student Art Competition (2015 & 2014)
Honorable Mention MUSE Award through the American Alliance of Museums Media and Technology Professional Network
(2015)University of Tennessee Office of Undergraduate Research and Creative Achievement Award at the Eureca Exhibition
(2015)Signs of Good Workshop with DJ Trischler (2015)
Scripps Animations Workshop (2014)